Allow your jewelry to continue its story

We are fine jewelry specialists with experience spanning generations. We’ll work with you to ensure every step of your experience is straight-forward, transparent and gratifying.

Our goal is to make sure you feel taken care of, from the moment you submit a sell request to when you receive payment for your jewelry.

4 Simple Steps

Tell us about your jewelry

Complete the form below with information about your jewelry

Click Here

Review your estimate

We’ll respond within two days with your estimate

Ship with Confidence

If you like your estimate, we’ll provide an overnight, fully insured shipping label for you to ship your diamond. There’s still no commitment to sell

Get Paid Promptly

Accept our final offer? We’ll overnight you a check. Rather not? We’ll safely return your diamond right away

Alon Mor examining a 10 carat Emerald Cut Diamond

Over the last 70 years, our family has bought and sold hundreds of pieces of fine jewelry and thousands of diamonds. We know that our reputation is the most valuable asset we have.

Your trust is paramount to us, so to ensure you feel secure throughout the process, we will provide you with a fully insured shipping label for your jewelry, at no cost or obligation to you, and open the package on camera to allow you total transparency.

If you have any questions about our process, please feel free to message Alon
directly, or call on (212) 799-7153.

Request an Estimate


Alon is a trustworthy, reliable, and professional diamond merchant. I'm thrilled to have found my go-to jeweller.

Miguel Syjuco


Which fine jewelry brands do you buy?

We aim to offer the best possible price for items from Tiffany & Co, Cartier, Bulgari, Van Cleef & Arpels, Pomelatto, Buccellati, and more. If you have an item to sell that does not appear on this list, please just submit an inquiry and we will get straight back to you.

How long does the process take?

Most of the time you are paid within two to three days from the day you ship. When opting to get paid by PayPal, many times you will get paid the same day your package arrives in our office.

Is there anyone I can ask questions to about the process?

We are available any time during the process to answer any questions you might have. Our goal is for you to feel taken care of from the moment you submit a sell request, to receiving your payment for your diamond and jewelry.

What size diamonds do we buy?

We buy diamonds of ½ carat up to 10 carats.

What quality diamonds do we buy?

We buy diamonds that are graded SI2 and better and with color grades of at least K color.

Begin the process by telling us about your jewelry

Prefer to connect by phone? Alon is standing by at +1 (212) 799-7153